Unity branded residence at dusk with reflecting pool

First launch Diwali 2027

Like mindedcommunity basedliving.

Curated Branded Residences with a reason.

Only tenEach one with a reasonFirst launch Diwali 2027Neighbours who share your reasonIndore

The Unity Promise

Only ten.Each onewith a reason.

Ten branded communities from Indore. The first launches this Diwali, 2027.

10

Residences

1

Reason each

2027

First launch

Residence with pool at twilight
Residence No. 01Diwali 2027

Our Philosophy

Neighbourswhoshareyourreason,notjustyourpostcode.

One shared passion per community, anchored by a brand that lives it. Live, work and play alongside people of the same values.

Aerial view of a planned residential township

Live · Work · Play

Why now

India is ready forbranded, themed living.

Masterplanned luxury estate with landscaped grounds

Branded. Themed. Curated.

01

32%

Average price premium of Indian branded homes over comparable homes

02

$9.5bn

India's branded residences market — the largest in Asia-Pacific

03

46

Branded projects tracked across 18 Indian cities

04

Next

Non-hotel brands lead growth; sports, gaming and cinema brands expected to enter

Sources: NOESIS, Landscape of Branded Residences in India (2026); Savills Global Residential Development Consultancy.

Theme architecture · 10 reasons

Three pillars.Ten reasons.

VitalityPassion & PrestigeWild & Adventure

Active, mindful, longer-lived.

For: Fitness-driven professionals · Burnt-out executives · Families buying for parents

Tap a theme for its curated experiences

Residence No. 01 · Diwali 2027

Active Living.Lifestyle& Sports.

The first launch: a 25-acre active living community in Indore. Half the land for sport, half for living.

Pillar I · Vitality · First launch
Resident running along a lakeside track
Padel match on community courts
Weekend cycling club ride at sunrise

25acres

Built around movement

50%

Open active grounds

50ksq ft

Active retail

Space design

Every open spacehas a purpose.

Indoor pool at the Active Living Centre

The heart of the community

Active Living Centre

  • Performance lab
  • Strength & conditioning
  • Cryotherapy & recovery
  • Sports massage spa
  • Temperature-controlled indoor pool
  • Physio & sports medicine
Tree-lined tennis court

Courts & arenas

Play every day

  • Padel
  • Lawn tennis
  • Badminton
  • Pickleball
  • Squash
  • Cricket & football arena
Running track through green parkland

Tracks

Loops & trails

  • Marathon & running loop
  • Cycling track
  • Jogging & walking trails
  • Kids' skate & scooter loop
Group stretching on the lawns

Gardens with a purpose

Train outdoors

  • Functional-training garden
  • Yoga & meditation lawns
  • Recovery & stretching garden
  • Event lawn for races & festivals

Active retail

50,000 sq ft

An anchor-brand flagship: try footwear on a real track and court.

  • Gyms & studios
  • Pilates & yoga
  • Sportswear & athleisure
  • Nutrition & cafés
  • Wearables & tech
  • Physio & recovery

Sport within a short walk

Every plot connects to the tracks and courts on foot.

Green, clean air

Dense tree cover and car-light inner streets.

Daylight & quiet

Villa guidelines for light, ventilation and restful sleep.

Social by design

Neighbourhood greens, community tables, shared rituals.

Train · Recover · Play

Trainers from aroundthe world, at home.

Yoga & mobilityFunctional racingCardio with musicAqua trainingRun & ride clubsSport academies01 / 06

Beyond the gates: active schools, an active city.

01

Inter-school leagues

Seasonal leagues across all sports, hosted on site.

02

Intercity events

An annual multi-sport meet for teams across central India.

03

School outreach

Coaches and fitness sessions in nearby schools.

04

Talent days

Scouting and scholarships for young athletes.

How Unity builds

Four principlesbehind every launch.

01

Curated, never mass

Only ten projects, so every launch is an event.

02

A brand with a reason

Each project is anchored by a brand that genuinely lives its theme.

03

Shared passion, open door

Residents self-select by interest; sales are never restricted by religion, caste or community.

04

Partner for the long run

Unity stays the strategic partner of each community and its brand partners.

Residence lit at night
Arrive
Warm residence interior
Belong
Villa terrace at sunset
Gather
Active living pavilion

Calling
anchor brands

Made in India. Built to move.

We invite Made-in-India active and athleisure brands to anchor Residence No. 01, Active Living: Lifestyle & Sports, launching Diwali 2027.

Register interest

Join thefoundingcommunity.